The Department of Health and Human Services shall prepare and distribute to each gun shop and firearm retailer, or any bona fide rifle, pistol, or skeet shooting range as defined by Section 27-500 of the Zoning Ordinance and regulated pursuant to Subtitle 27 of the Prince George's County Code, in the County, literature regarding: gun and firearm safety, gun and firearm training, suicide prevention, mental health, and conflict resolution. Every licensed firearm dealer or shooting range permitted by law to sell, lease, or otherwise transfer a firearm shall: post conspicuously within the premises where such transactions take place the literature described in Subsection (a) above; and distribute the same to all individuals that purchase a firearm or ammunition.