Except as provided in subsection (b) of this section, a licensee may not practice mortuary science under any name other than the name that appears on that person’s license. The name appearing on the license may be a trade or copyrighted name which may be sold to another licensee as part of the goodwill of the funeral establishment. If the sale of the trade name or copyrighted name is made part of a sale of a funeral establishment: The buyer must: Notify the Board of the sale of the trade or copyrighted name; and Apply for a funeral license in the name of the new owner; and The funeral establishment license must indicate that the trade or copyrighted name will continue to be used by the new owner. The sale of a funeral establishment does not preclude the buyer from advertising the funeral establishment as the successor to the funeral establishment acquired.