Within 10 working days after receiving an application, the appropriate regulating entity shall: publish notice of the application in the most widely circulated newspapers that are part of a nonprofit health entity’s service area; and notify by first-class mail any person that has requested in writing notice of the filing of an application. The notice under subsection (a) of this section shall: state that an application has been received; state the names of the parties to the acquisition; describe the contents of the application; state the date by which a person must submit written comments on the application; and provide the date, time, and place of the public hearing on the acquisition. The applicant shall bear the cost of the notice required under this section.